UK Enterpreneur Biraj Bora coaches Assam Artisans on Exports

Nironkush Rick Das. London Thu 11 June 2009.

The inquisitive traveller often encounters a region whose local artisan-ship may be unknown to the world but matches world standards anyway. A lot of Assam’s produce – agricultural or otherwise – falls in this category: awe-inspiring yet undermined or unknown. In a way this is because people there often underestimate themselves. But a far more blameworthy cause is the fact that most of these otherwise skilled artisans have no idea how to market their craft.

But hope is at hand. Biraj Bora, a private stock market trader and trading coach living in the UK, has offered to help. During June 2009, Biraj will be coaching representatives of various NGO’s on India’s Import-Export policies. These NGO’s would be organisations focussing on encouraging local crafts and their representatives would receive free training on how to exploit India’s Import-Export policy in order to promote their products. Continue reading